Social Media Planning
The social media environment is growing at a phenomenal rate, with new services and applications appearing daily. However we remain level headed in ensuring all social strategies offer the best possible return on investment.
Why Fusion Unlimited?
We believe there is a place for social media in any organisation’s marketing strategy, given the right approach. This is where our social media team can help as they are able to devise a tailored strategy to help you find your audience, engage with them as well as manage your overall social presence. Our Social team works alongside our SEO and PPC teams ( as well and other departments), to ensure we increase natural visibility of your social profiles and ultimately gain the best return on investment no matter which business sector you operate in.
Fusion Unlimited’s approach to Social Media
Fusion Unlimited promotes an integrated and holistic approach to social media. Using our analytics tools, we’ll be able to identify which channels will provide you with the broadest reach for engagement and brand awareness. We operate fluently across all platforms including Facebook, YouTube, Twitter, Google+, LinkedIn, Pinterest, bloggers outreach. Using our inhouse research tools, we’ll analyse your market, identify online competition, to help clearly define social objectives to drive incremental online profit.
Strategy & Consultancy
We encourage clients to jump in at the deep end, but only when we know they can swim on their own. We offer a complete range of services to fit perfectly into your business from strategy development, campaign planning to consultancy and client training.
Our strategic approach includes objective setting, setting up your social media profiles, campaign creation, tone of voice, content creation and content management, monitoring and response. Applying our inhouse measurement tools to close monitor customer service opportunities and lead conversions.
We are able to help clients in considering which platforms are most important for their business, how to optimise their use and how to assess aspects of their performance.
Advertising
We believe there is no point sending out an advert if no one is going to receive it or be interested in it. We therefore devise a social media advertising strategy around your customer, considering who your audience is, where they can be found, what they are interested in and how they can be leveraged.
Content & Management
To truly gain the attention of an audience we know content must be original, relevant, sharable and engaging. Ticking all of these boxes can sometimes be difficult for a client. Our team have reassuringly delivered an award winning creative approach to original content creation, whilst being highly professional when it comes to devising bespoke content strategies within brand guidelines for tone of voice. We work closely with all clients to provide the best results and return on investment.
Technical Build
We’re able to work closely with our inhouse social media development partners to provide engaging, applications in games and social media stores (s-commerce) to allow your customers to shop, browse and share content easily within their own friends’ online communities. And with previous experience across platforms including Facebook, Twitter and YouTube, we’re able to proactively develop your social presence by generating viral content that ultimately increases brand visibility and rewards in online sales.
Monitoring
Customers and stakeholders are already talking about your business and products, whether you’re active on social networks or not. Fusion Unlimited are able to utilise our own bespoke, highly advanced reporting technologies to not only locate your target audience, but to find out what your customers and competitors are saying online about your brand. We use our reporting analytics to quickly adapt current social media strategies, protect your brand, locate loyal influencers in your sector and target potential new customers.
Case Studies
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