As of 1st February Google made an update search engine tracking list, search engines can be added manually but the Google team sporadically update the list to reflect new and upcoming search engines.
This is great for anyone wanting to track said search engines but even better as it goes towards fixing a long standing bug within Google Analytics, as all data that contained the word “search” and contained the parameter “q” would be defaulted into coming from “search.com” this of course lead to inaccurate reports with traffic from search.com being wildly inflated.
The search engines that have been added to the default list are as follows:
So what does this mean for your data?
You can see from the graph above, the referring data from Search.com has flatlined and now data will begin appearing from the sources of those listed above. Don’t worry to much as it’s only data from Search.com that will be skewed and this should be a minimal amount of data anyway.
